About us

Why we do, what we do.

Every business coach will tell you that you need a compelling story as to why you do what you do. The ‘why’ is the structure on which your whole business is built. If you don’t have a why, then make one up.

We set up Accounts Etc because we thought commuting was a crime against humanity. It might not have been the best 'why' but right from the beginning, we have been 100% online and paperless. Working from home may be common place now but back in 2010 it was still a novel(ish) idea. This has helped us deliver an efficient service to out clients located in Australia, USA, UK Ireland, Canada, Hong Kong, Cayman Islands, Mauritius and South Africa.

However, over the years we have grown to love the energy in the startup and small business community. Helping passionate people, who embody the dynamism of the entrepreneurial spirt, realise their dreams is very rewarding. These great characters have reshaped our ‘Why’.

We give entrepreneurs the tools and information to build better businesses.

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How we work with you

Our approach is centred on collaboration and understanding the uniqueness of your business. We begin by taking the time to thoroughly learn about your operations, challenges, and aspirations. With detailed reporting, you can confidently make strategic decisions. Moreover, we value a seamless partnership with your accountant, creating a financial ecosystem that enhances the overall efficiency and success of your business.

Discovery Call

During our discovery call, we will gain an in-depth understanding of your business and your goals. This is also an opportunity for you to get to know us. The purpose of the call is to ensure that both parties are the right fit for each other.

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Personalised onboarding

Following on from the discovery call your dedicated team sets your business up on our system and integrates all your financial data sources, ensuring a tailored approach to your bookkeeping needs. During this stage, we will also set up your bespoke management reports.

Accurate accounts

Each month we will prepare timely and accurate management accounts that give you the information that you need to run your business. This can include cash flow forecasting and assistance with your annual budgeting.

Working with your accountant

We're not here to replace your current accountant but to work with your accountant to help reduce the current reporting cycle to Companies House and HMRC

I've been a client of AccountsEtc for eight years, initially for my consultancy business, which I started after selling my previous company. Four years later, I re-purchased my former business and immediately engaged AccountsEtc. Their guidance on accounting processes has ensured efficiency, supporting the company's growth. As an advisor and angel investor to micro-businesses and start-ups, I always recommend AccountsEtc to the owners whose experiences have matched mine. In short, if I weren't a client of AccountsEtc, I'd have to employ them.

Les Gray, Director | Recipero Ltd

The service you provide is effective for our accounts , effortless from our part, straightforward and extremely professional from our business expectations point of view. We have had many appointments from several different accountants over our years of trading, but none have equalled your level of attention to detail and perfection.

Colin Griffin, Company Director | aliveups ltd

Accounts etc. have been doing our company accounts for many years now. Whilst I have an understanding of accounting, I still rely very much on the experience of the team at Accounts etc. for all our accounting queries and to complete our year end financials and tax returns. They also complete our personal tax returns and are always available to assist with any questions we may have.

Mike du Plooy, Director | Juju Trading Ltd

I cannot praise this company enough. I had been given misinformation and poor advice relating to accounting practices which had resulted in errors. Accounts Etc worked tirelessly to correct this for me and made sure I felt confident in my understanding, educating me on the tax requirements for my business. No task is too big or too small, I have been astounded at how willing this company is to provide advice and impart knowledge, always taking the time to answer any questions.

Michaela George, Director | MH George Ltd

The team at Accounts etc. is friendly, efficient, available and professional. Their service has been consistently excellent. They advised on how best to structure my rental portfolio to reduce my tax exposure, and facilitated the incorporation of a new company for me. The process couldn't have been easier - they instantly saw what I was trying to achieve and then made it happen. Payroll and tax returns are likewise delivered on time and have always been 100% accurate.

Gordon Stewart, Director | Morriscastle Investments Ltd

I'm thrilled to share my experience with Accounts Etc! Their expertise and can-do attitude has been a game-changer for me. From bookkeeping, tax prep, financial analysis to account preparation, they've handled it all with finesse. Accounts Etc didn't just manage accounts; they helped us streamline processes and find opportunities for growth efficiencies. They've been an invaluable partner in achieving our financial goals, and I look forward to continuing our partnership!

Marc Cohen, Managing Partner | BetterGov.com

The service you provide is effective for our accounts , effortless from our part, straightforward and extremely professional from our business expectations point of view. We have had many appointments from several different accountants over our years of trading, but none have equalled your level of attention to detail and perfection.

Colin Griffin, Company Director | aliveups ltd

What our Clients think

Discover why our clients rave about us! Here is a testimonial from a business like yours who have experienced firsthand the value of our services. From startups to established enterprises, our clients trust us to deliver exceptional results.

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